Story MKTG's Education Division builds the trainings and curriculum that institutions, brands, and agencies need right now — but most consulting firms are not equipped to deliver.

We are not an education company that learned about AI. We are an AI-native creative studio that understands what is at stake when human thinking stops — and we know how to teach the disciplines that protect it. Our programs are practical, named, and deployed: schools get policy and assessment frameworks within days; marketing teams leave workshops with usable systems, not slide decks.

Two Flagship Programs

Built for the two questions every institution and brand is already asking.

Critical Intelligence — AI literacy curriculum for schools and districts

For schools, districts, and educational leadership

Critical Intelligence

Thinking in the Age of AI.

AI literacy curriculum, teacher training, student programming, and school AI policy frameworks. A named methodology that measures thinking, not output — built so a school can answer the question every parent, board member, and student is already asking: what are we doing about AI?

  • Assignment redesign & assessment frameworks for teachers
  • The Original Mind seminar & AI Use Spectrum for students
  • School AI policy, parent communication & board-ready impact reporting
  • Deployed within five business days
Explore Critical Intelligence →
Resonance — Marketing and storytelling workshops for brands and agencies

For in-house marketing teams & creative agencies

Resonance

Storytelling for the audiences that move your category.

A workshop and training program for marketing and creative teams that need to authentically reach specific communities, cultures, and subcultures — gamers, wellness audiences, weight-loss consumers, faith-based shoppers, ethnic communities, fandoms, and underserved markets. Without the clichés, the performative messaging, or the tone-deaf broadcast that audiences instantly reject.

  • Audience & cultural mapping — who your buyers actually are
  • Authentic voice frameworks — how to speak without sounding like you are trying
  • The cliché trap — common mistakes brands make and how to avoid them
  • Story direction frameworks for campaigns, content & creative briefs
Explore Resonance →

Who We Work With

One division. Two audiences. Real frameworks for both.

Schools, Districts & Universities

  • K–12 public and private schools
  • School districts & charter networks
  • Universities & community colleges
  • State & county departments of education
  • Government agencies & workforce programs
  • Education foundations & nonprofits

Brands, Agencies & Marketing Teams

  • In-house brand & marketing teams
  • Creative agencies upskilling their staff
  • Pharma & healthcare marketers
  • Gaming, sports & entertainment brands
  • Consumer goods, DTC & lifestyle brands
  • Foundations & mission-driven organizations

How We Engage

Formats built for how institutions and teams actually work.

01

Half-Day & Full-Day Workshops

On-site or remote. For faculty PD days, brand offsites, agency all-hands, and leadership retreats. Frameworks, exercises, and takeaway materials.

02

Multi-Session Curriculum & Cohorts

Multi-week programs for schools building Critical Intelligence into the school year, or for agencies and brand teams running Resonance over a quarter.

03

Keynotes & Speaking

Conferences, school assemblies, district kick-offs, brand summits, and industry events. High-energy, high-substance, high-takeaway.

04

Custom Curriculum & Consulting

For government contracts, district-wide rollouts, agency-wide upskilling, or branded education partnerships. We build to your scope.

Bring a Program to Your Institution or Team

Tell us who you need to reach
and what you're trying to build.

We respond to every inquiry that's a real fit — schools, districts, brands, agencies, and government bodies. Tell us the program, the audience, and the timeline. We'll come back with a proposal and a path.

Or write us directly

Program of interest
Format you're considering

We'll be in touch.

Thanks for reaching out. We read every inquiry and respond to every program request that's a real fit.